Helping Technology Companies Achieve Their Growth Potential
B2B Marketing Services That Deliver Results
Heighten Marketing Group is a B2B marketing firm specialized in helping emerging tech services and product companies generate demand and achieve their growth potential.
Deciding to invest in scaling your business is a big decision for a maturing organization, and building an internal team experienced in driving growth for technology companies is costly. Heighten provides that experience without the overhead costs through our set of services tailored to align with your business goals and to achieve your growth objectives.
As start-ups mature, so does their need for sound marketing strategy. From go-to-market strategy, persona building, competitor analysis, and positioning to lead-gen and lead nurture strategies, we work with you to build a strategy right-sized to your business needs and that align KPIs with your revenue targets.
A great strategy is only effective through sound execution that delivers measurable results. Working with your existing MarTech tools or newly implemented tools, we execute integrated marketing strategies that deliver ROI.
Developing engaging content that attracts and provides value at each stage of the funnel is mission-critical. We work with your subject-matter experts to develop the right mix of content that supports your business objectives.
Partner & Channel Marketing
Maximize the opportunity to grow your business through effective partner and channel marketing. In collaboration with your partners and sellers, we will build campaigns that increase awareness and generate high close-rate opportunities.
Each event a business you hosts, sponsors, or participates in must leave a memorable impact with their audience. We work with you to execute an integrated engagement strategy that attracts and converts qualified leads.
Sales teams are most effective when equipped with the information, content, and tools required to progress leads and close sales. We collaborate and align with your sales leaders to understand how they engage leads and provide the tools needed to support their efforts.
Thank you for your interest. We want to hear from you. Let's discuss how Heighten can help your business.